SEO · GEO · AEO Audit — MMXXVI

How AI engines
and Google see you

Measured June 9–12, 2026 Every claim verified, not estimated — ask to see any of them live Prepared by Faisal Suleiman

The one-page scorecard

Six numbers, one page

Measured with 30 questions real shoppers ask AI engines, across 8 categories. Method on request.

Measuring now · quotable June 12–13

“When shoppers ask AI the 30 questions that lead to brands like yours, you appear in ⟨X⟩. ⟨Top competitor⟩ appears in ⟨Y⟩.”

Questions where AI recommends you⟨X⟩ of 30 · June 12–13
Questions where AI recommends ⟨top competitor⟩⟨Y⟩ of 30 · June 12–13
Your strongest AI engine⟨engine⟩ — measuring
Your weakest AI engine⟨engine⟩ — measuring
Technical issues confirmed by Google’s own tools2 (June 9, 2026)
Unbranded search you already nearly own“petrichor candle” · №4
i.Fix the two confirmed defects in week 1Both are under an hour of work; both re-verified with Google’s own tools after deploy.
ii.Claim the searches you nearly ownStarting with petrichor — 10,000/mo, difficulty 0, you’re already №4.
iii.Close the source-citation gapAI engines talk about you without citing you; we make your pages the source they quote.
Scorecard rows marked ⟨ ⟩ fill from the locked 3-run baseline · runs June 10–1202 / 09

Finding 1 · Share of recommendation Baseline in progress

When shoppers ask AI
about brands like yours…

Flamingo Estate
⟨X⟩
of 30 questions
versus
⟨Top competitor⟩
⟨Y⟩
of 30 questions
Google AI ⟨·⟩ of 30 ChatGPT ⟨·⟩ of 30 Perplexity ⟨·⟩ of 30

What two independent tools already confirm, ahead of the final counts: AI engines know Flamingo Estate — they describe the brand accurately and even name it in best-of answers — but they are not citing flamingoestate.com as a source. Other brands’ websites get quoted; yours gets paraphrased. That is the gap the 90-day plan closes.

Frozen protocol v2 · 30 questions · 3 runs per engine · a brand counts only if it appears in ≥2 of 3 runs · runs June 10–12 · per-engine counts reported separately, never blended 03 / 09

Finding 2 · Opportunity Verified · Ahrefs June 9, 2026

The search you already
nearly own

10,000
searches a month — “petrichor candle”
№4
Your Google position
0
Keyword difficulty
632
Est. visits/mo — your №4 traffic page
Sold out
The product, right now

Demand is not the constraint; position is. A focused content-and-internal-linking play moves №4 into the top 3 — difficulty-0 keywords are won with content, not links.

Verify yourselfSearch Google for “petrichor candle” — the Flamingo Estate product page appears mid-page-1 (№4 at capture).
Ahrefs US · captured June 9, 2026 · modeled estimates, not analytics · Owner: us + your writer · Effort: Medium04 / 09

Finding 3 · Confirmed defect — Medium Class A evidence

Google rejects your
homepage’s identity card

Your homepage carries a block of code that tells Google who Flamingo Estate is. Google’s own testing tool rejects all of it: the same description is pasted in twice, so the parser discards the whole block — and the block also says the brand was founded in 2015. It was 2020.

“Unparsable structured data — structured data with syntax errors detected.”
— the verdict, verbatim

What this does not mean: your rankings haven’t visibly dropped from this — we checked, and we won’t claim otherwise. It means the structured identity you serve Google is thrown away instead of read.

Google Rich Results Test result for flamingoestate.com showing 'Unparsable structured data' verdict
Google Rich Results Test · live-URL mode · June 9, 2026, 4:21 PM PT
Verify yourself — about 60 secondsPaste flamingoestate.com into search.google.com/test/rich-results — expect “Unparsable structured data / Duplicate unique property” until fixed.
Fix: remove the duplicate description, correct the founding date — a one-line fix for your developer, re-verified green in the same tool after deploy · Owner: your dev (fix packet provided) · Effort: Low05 / 09

Finding 4 · Confirmed defect — Medium Class A evidence

Your regenerative story page
still says “Lorem ipsum”

The Projects page — in your main menu, carrying the story of White Buffalo Land Trust, the Melipona bees, and the flower infusion program — opens with placeholder text: “Lorem ipsum dolor sit amet, consectetur adipiscing elit…”

Every shopper who clicks it reads that. And every AI engine that fetches your regenerative story ingests it — the page is in your sitemap, indexable, and self-canonical.

What this is not: a rankings problem (the page has no organic keywords to lose). It is a brand-credibility and AI-ingestion problem on the page that holds your most differentiating story.

Live capture of flamingoestate.com/pages/projects showing Lorem ipsum placeholder text as the opening paragraph
Live page capture · June 9, 2026
Verify yourself — 10 secondsOpen flamingoestate.com/pages/projects — the placeholder is the first paragraph under “Projects”.
Fix: replace the placeholder with two real sentences about the projects — your team can do it in the CMS today · Owner: your content team · Effort: Low06 / 09

Rigor · What didn’t survive

What we checked
and ruled out

We kill-test every finding before it reaches you. These three didn’t survive — kept here so you know the survivors earned their place.

False — killed “Your product-page schema is broken” Both top product pages validate fully in Google’s Rich Results Test — “5 valid items detected” each. We checked so this claim can never be sold to you.
Not shipped “Your site is slow” Google’s field data — your real visitors — passes Core Web Vitals, even though lab scores look alarming. Real page-weight headroom is noted as engagement work, not waved as a red flag.
No action needed “Spam links are hurting you” A third-party testimonial-spam network (124 domains) links to you. Every link is nofollow, Google already flags it as spam, zero measured ranking impact — and a disavow would be the wrong move per Google’s own guidance.
Findings FE-T1 and FE-T2 carry independent adversarial refutation logs · every number traces to a dated evidence packet07 / 09

The 90-day roadmap

Every check-in opens with
a number that moved

Weeks 1–2 · Quick wins — all verified, all cheap
1Replace the Lorem ipsum intro on /pages/projects — real regenerative story served to shoppers and AI enginesYour content team
2Fix the homepage identity block — duplicate description out, founding date 2015 → 2020; Rich Results Test red → greenYour dev
3Connect Search Console + Analytics — unlocks measured, not modeled, search data for days 30–90You · 5 minutes
Days 15–90 · Growth plays
iContent — petrichor: a content spec built from the top-3 ranking pages, so your writer executes without strategy workSpec follows baseline
iiContent — citation gap: one page per high-value question where AI engines currently quote someone elseTargets · June 12–13
iiiDigital PR: ranked outreach list of publications AI engines actually cite. Your editorial presence is an asset; Wirecutter — checked June 9 — mentions you zero times and is a named first targetRanked list · June 12–13
ivPer-engine plays: engine-specific moves wherever one engine lags the others by 5× or morePer-engine baseline
Checkpoints at 30 / 60 / 90 days: same 30 questions, same engines, same 3-run counting rule — re-measured each time08 / 09

The engagement

$12,500

ninety days · audit → roadmap → fixes → re-measurement

The baseline lands June 12–13. From there: two defects fixed in week one, the petrichor play in motion, and the citation gap closing — re-measured at 30, 60, and 90 days with the same frozen protocol, so every number that moves is one you can verify yourself.

Reply to begin
Prepared by Faisal Suleiman · Measured June 9–12, 2026 · Every claim traces to a dated evidence packet; confirmed findings carry independent refutation logs09 / 09